3x1 November 16 2015

As the original founder of Paper Denim & Cloth, Scott Morrison was one of the pioneers in the luxury denim space.

Today, his brand 3x1 takes his denim obsession to the next level: The SoHo store contains an actual factory, which shoppers can view from behind glass walls. The washes—done on denim sourced from all over the world—are perfect, and the fit is spot-on.