Makeup

Bestsellers

KosasWeightless Lip Color$24.00These eight universally-flattering shades are perfect everyday lip colors.
Rosewater
Stardust
Undone
Royal
Thrillest
Electra
Fringe
Darkroom
Juice BeautyPhyto-Pigments Ultra-Natural Mascara$22.00Its intense pigment, high shine, and serious volume-building rival any conventional mascara.
Olio E OssoBalm$28.00A deep-hydrating lip/cheek balm with gorgeous, sheer color.
No 2 French Melon
No 3 Crimson
No 4 Berry
No 5 Currant
No 6 Bronze
BeautycounterDew Skin SPF 20$45.00Ultimate no-makeup makeup: It's glowy, translucent, and skin-perfecting.
No 1
No 2
No 3
No 4
No 5
RMS Beauty"Un" Cover-Up$36.00This moisturizing and healing cover-up smoothes blemishes and blends easily.
00
11
22
33
44
Olio E OssoBalm$28.00A deep-hydrating lip/cheek balm with gorgeous, sheer color.
No 2 French Melon
No 3 Crimson
No 4 Berry
No 5 Currant
No 6 Bronze
Kari GranSuji Red Lip Whip & Lip Buff Duo$37.00A lip balm-meets-lipstick.
KosasWeightless Lip Color$24.00These eight universally-flattering shades are perfect everyday lip colors.
Rosewater
Stardust
Undone
Royal
Thrillest
Electra
Fringe
Darkroom
Vapour BeautyAura Multi-Use Stain$36.00This cult-favorite lip-and-cheek stain won Allure’s Best of Beauty for its rich pigments.
ILIATinted Lip Conditioner SPF 15$26.00Gorgeously subtle, these are made from shea and cocoa butters—plus, SPF.
Bombora
Kokomo
ILIATinted Lip Conditioner$26.00This buttery lip balm is layerable color that never flakes or sticks.
These Days
Blossom Lady
Crimson and Clover
Arabian Knights
Vapour BeautySiren Lipstick$25.00Made from extra-hydrating jojoba oil and nourishing Myrrh.
Desire
Possess
Au Pair
Coquette
Madam
Tryst
Juice BeautyPhyto-Pigments Sheer Lip Gloss$22.00Organic oils deliver intense hydration along with sexy, barely-there color.
Shimmer
Naked
Bikini
Juice BeautyPhyto-Pigments Satin Lip Cream$24.00These lipcolors are made with plant-based phyto-pigments—which reduce the appearance of fine lines.
Rose
Napa
Blush
Cabernet
Merlot
Juice BeautyPhyto-Pigments Luminous Lip Crayon$22.00An ultra-emollient formula makes this jumbo-sized crayon a makeup-bag essential.
Venice
Malibu
Pebble
Salinas
Zuma
Juice BeautyPhyto-Pigments Liquid Lip$24.00The vividness of a stain meets the hydrating shine of a gloss.
Kate
Drew
Apple
Cameron
Blythe
Gwyneth
Reese
Chelsea
ILIAMulti-Stick$34.00This lends a hint of flush to cheeks, lids, and lips.
Tenderly
At Last
A Fine Romance
ILIALipstick Crayon$24.00For a matte effect, these sesame, rose hip, and papaya-oil crayons are just right.
Come Undone
99 Red Balloons
Dress You Up
ILIALipstick$26.00This creamy, semi-matte lipstick feels fantastic going on—and lasts forever.
In My Room
Perfect Day
Strike It Up
RMS Beautylipshine$25.00This slick little pot is one of those powerhouses that can make an entire look.
Sublime
Sacred
Royal
Bloom
RMS BeautyLip2Cheek$36.00You can use these ultra-flattering shades on both lips and cheeks.
Demure
Curious
Smile
Modest
Illusive
Beloved
Diabolique
Kjaer WeisLip Tint Compact Refill$29.00Designed to snap into the beautiful Kjaer Weis lip tint compact.
Bliss Full
Lover's Choice
Beloved
Kjaer WeisLip Tint Compact$49.00These super-flattering lip tints come in a refillable (and gorgeous) palette.
Dream State
Bliss Full
Rapture
Passionate
Lovers Choice
Beloved
BeautycounterLip Shine$26.00Lightweight, layerable, and scented with subtle vanilla.
BeautycounterLip Sheer$30.00You know what they say, no lipstick to bed unless you're not planning on sleeping.
Nude
Petal
Twig
Rose
Scarlet
Currant
ILIALip Gloss$24.00Women swear by this ultra-flattering formula.
White Rabbit
Peekaboo
Butterfly and I
ILIASilken Shadow Stick$28.00Thanks to a blend of oils, this glides on easily, leaving a velvety wash of color.
In Between Days
Age of Consent
Take on Me
ILIAPure Eyeliner$24.00Formulated with coconut and shea butter, this eyeliner glides on effortlessly.
Havana Affair
Rebel Rebel
Juice BeautyPhyto-Pigments Ultra-Natural Mascara$22.00Its intense pigment, high shine, and serious volume-building rival any conventional mascara.
Juice BeautyPhyto-Pigments Precision Eye Pencil$20.00No sharpening required: simply twist up to reveal more (intense, ultra-flattering) color.
Black
Brown
Charcoal
Juice BeautyPhyto-Pigments Cream Shadow Stick$22.00This smudgy, ultra-flattering color works equally well for lining eyes or shading lids.
Mist
Bay
Cove
Haze
Fog
Stone
Smoke
Horizon
Vapour BeautyMesmerize Eyeliner$20.00A go-to for subtle eye definition (or a low-key smoky eye).
Truffle
Ink
Vapour BeautyMesmerize Eye Shimmer$20.00This creamy stick is full of antioxidants to treat the delicate eye area, soothing inflammation.
Gilt
Sugar
Ice
Kjaer WeisMascara Compact$38.00The perfect, clean formulation, in a pretty (refillable) package.
ILIAMascara$26.00Use both colors for gorgeous evening drama.
Nightfall
Macao
BeautycounterLengthening Mascara$29.00Made from organic oils and shea butter, this never flakes, clumps, or smudges.
Kjaer WeisEye Shadow Compact$45.00This richly pigmented eyeshadow works as shadow or liner, wet or dry.
Cloud Nine
Grace
Pretty Purple
Wisdom
Divine
Green
RMS BeautyDefining Mascara$28.00
RMS BeautyCream Eye Polish$28.00These eye polishes double as eye cream.
Lunar
Solar
Seduce
Magnetic
Inspire
Imagine
BeautycounterColor Shade Eye Duo$34.00Two neutral shades designed to be used in tandem.
Pearl/Champagne
Malt/Shell
Oyster/Amethyst
Fawn/Night
BeautycounterColor Outline Eye Pencil$23.00
Brown
Violet
Black
BeautycounterColor Define Brow Pencil$23.00
Light
Medium
Dark
Rituel de FilleAsh And Ember Eye Soot$38.00This can be used as liner, shadow, or to create the ultimate smoky eye.
Sigil
Love Spell
Golden Age
Seven Sisters
Serpent de Mer
Obsidian

Foundation & Primer

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BeautycounterTint Skin Foundation$41.00This feather-light, Hyaluronic acid-spiked tinted moisturizer conceals pores and fine lines.
Porcelain
Linen
Sand
Honey
Golden
Tan
Chestnut
Mocha
Juice BeautyStem Cellular CC Cream$39.00This color-correcting tinted moisturizer packs 12 benefits into a single formula.
Natural Glow
Desert Glow
Warm Glow
Sun Kissed Glow
Deep Glow
Juice BeautyPhyto-Pigments Flawless Serum Foundation$42.00Packed with phytonutrients, this has a translucent finish that's easily layered for full coverage.
Fair
Buff
Cream
Rosy Beige
Sand
Medium Tan
Golden Tan
Medium Tawny
Tawny
Deep
Kjaer WeisFoundation$68.00This (refillable) cream foundation leaves skin with a flawless, velvety-smooth finish.
Lightness
Like Porcelain
Silken
Paper Thin
Just Sheer
Illusion
Velvety
Transparent
Delicate
ILIAFoundation$44.00This shrinks pores, reduces shine, and fights bacteria—with long-lasting coverage.
F1
F2
F3
F4
F5
F6
BeautycounterDew Skin SPF 20$45.00Ultimate no-makeup makeup: It's glowy, translucent, and skin-perfecting.
No 1
No 2
No 3
No 4
No 5
Vapour BeautyAtmosphere Soft Focus Foundation$50.00Infused with frankincense and lotus, this provides breathable, soothing coverage.
110
115
120
123
125
135
150

Concealer

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BeautycounterTouchup Skin Concealer Pen$32.00This clickable concealer pen works for under-eye circles and blemishes.
Fair
Light
Medium 1
Medium 2
Dark
Juice BeautyPhyto-Pigments Perfecting Concealer$24.00A miracle skin perfector, this formula easily conceals imperfections and dark circles.
Fair
Buff
Cream
Sand
Medium Tawny
Vapour BeautyIllusionist Concealer$24.00Mineral pigments and stay-put consistency, married to antioxidants galore.
10
15
20
30
35
50
RMS Beauty"Un" Cover-Up$36.00This moisturizing and healing cover-up smoothes blemishes and blends easily.
00
11
22
33
44
Juice BeautyPhyto-Pigments Last Looks Blush$24.00Made with extracts of rose petals, this formula builds to a natural flush of color.
Seashell
Flush
Peony
Orange Blossom
ILIAMulti-Stick$34.00This lends a hint of flush to cheeks, lids, and lips.
Tenderly
At Last
A Fine Romance
RMS BeautyLip2Cheek$36.00You can use these ultra-flattering shades on both lips and cheeks.
Demure
Curious
Smile
Modest
Illusive
Beloved
Diabolique
Tata HarperLip And Cheek Tint$36.00This earns two-in-one pride of place in every purse, desk drawer, and makeup cabinet.
Very Sweet
Very Charming
Very Vivacious
Very Popular
Rituel de FilleInner Glow Cream Blush$24.00This cream melts into your skin for the dewiest, prettiest lit-from-within color.
Desire
Rapture
Lovesick
Frenzy
Kjaer WeisCream Blush Compact Refill$32.00Designed to snap into the compact, this formula blends like a dream.
Sun Touched
Lovely
Kjaer WeisCream Blush Compact$56.00A gorgeous, refillable compact to match the equally gorgeous formula inside.
Embrace
Lovely
Blossoming
Sun Touched
Happy
Above and Beyond
BeautycounterColor Sweep Blush Duo$40.00This blush duo can be blended for the perfect shade.
Bloom/Tulip
Tawny/Whisper
Flamingo/Apricot
Vapour BeautyAura Multi-Use Stain$36.00This cult-favorite lip-and-cheek stain won Allure’s Best of Beauty for its rich pigments.
Vapour BeautyAura Multi-Use Blush$36.00This multi-tasker works on cheeks, lips, and eyes.
Spark
Eros
Torch
Classic Courtesan

Bronzer & Highlighter

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Tata HarperVery Illuminating$40.00This miracle brightening balm naturally highlights the face.
Tata HarperVery Bronzing$40.00This tinted balm is packed with skincare ingredients like peptides to plump and smooth.
Kjaer Weisradiance highlighter compact$56.00This highlighter adds a subtle and gorgeous glow.
Vapour BeautyMoonlight Illuminator$36.00Made with frankincense, tulsi, and lotus, this gives an instant candlelit glow.
RMS BeautyMaster Mixer$38.00Blend it over cheekbones, browbones, the bridge of the nose, bow of the lips, or even the eyelid.
RMS BeautyLiving Luminizer$38.00This highlighter illuminates skin from within.
ILIAIlluminator$34.00Maintain a summer glow or dewy shine year-round care of these rose hip oil-spiked formulas.
Polka Dots & Moonbeams
Sway
Kjaer WeisDazzling Bronzer Compact$56.00The perfect bronzer and the ultimate contour cream, all in one.
BeautycounterColor Contour Matte Bronzer$39.00This hydrating, antioxidant powder creates an ultra-flattering sunkissed glow.
No 1
No 2
RMS BeautyBuriti Bronzer$28.00A gorgeous sun-kissed glow, made from Buriti oil, packed with Vitamin A and Beta-carotene.

Powder

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Juice BeautyPhyto-Pigments Flawless Finishing Powder$26.00This do-it-all translucent formula sets and perfect makeup while evening skin tone.
RMS Beauty"Un" Powder$34.00Use this to set your base without leaving any toxic residues behind.
CoteTraveler Gift Set$38.00For an instant (clean) manicure or pedicure anywhere.
CoteNail Polish (No. 83)$18.00A subtle, delicate periwinkle.
CoteNail Polish (No. 74)$18.00A shimmery electric blue.
CoteNail Polish (No. 7)$18.00A barely there, delicate light pink/cream.
CoteNail Polish (No. 2)$18.00A rich, opaque cream/white shade.
JINsoonNail Polish (Motif)$18.00These distinctive black and white squares can be brushed on over any color (or worn alone).
JINsoonNail Polish (Fete)$20.00Multidimensional flecks of glitter make this gorgeously mesmerizing.
JINsoonNail Polish (Blue Iris)$18.00This is a deep electric blue named by model Saskia de Brauw.
JINsoonNail Polish (Bijou)$18.00This gold and white mix can be brushed on over any color (or worn alone).
French Girl OrganicsNail + Cuticle Oil$20.00This makes nails instantly healthier—and comes in an easy roll-on formula.
JINsoon x goopclassics 2 nail polish set$48.00This is a slighty punky spin on a classic set of reds.
JINsoon x goopclassics 1 nail polish set$48.00This set of neutrals is perfect for when you're not looking to make a major nail statement.

Brushes

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Georgia LouiseLift + Sculpt Butterfly Stone$75.00Replicate this legendary facialist's insanely effective facial massage at home.
May LindstromThe Facial Treatment Brush$30.00Use with Lindstrom's facial treatment bowl for an incredible ritual.
BeautycounterRetractable Foundation Brush$35.00No makeup bag is complete without this travel-friendly retractable brush.
Juice BeautyPhyto-Pigments Sculpting Foundation Brush$48.00A great foundation brush makes you look like you’re wearing less makeup.
Kjaer WeisLip Brush$22.00This compact, foldable lip brush traces even the little corners with ease.
BeautycounterAngled Blush Brush$35.00This angled brush really excels at contouring.
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