goop Label

Every month we launch a handful of luxurious, wardrobe essentials that you can wear in that moment—and then keep forever. Inspired by pieces GP has worn, loved, and never been able to replace, each piece is an instant classic, all made in Italy’s best factories, from the finest materials.
17 items in goop Label
goop LabelJasmin Silk Maxi Dress$795.00“This is the essential floral dress, with the option to show some skin built right in: Just unbutton one of the side-slits—or both, if you’re brave.” — GP
goop LabelChristine Breton Stripe Shirt$195.00“Here, we wanted to work our signature puff-sleeve into a traditional Breton-stripe tee.“ — GPSold Out
goop LabelBardot Shorts$225.00“Teamed with the Breton-stripe shirt, these shorts are meant to evoke a little Brigitte Bardot charm.“ — GP
goop LabelKiki Strapless Romper$225.00“I envision this as an all-day piece—just pull it on in the morning and you’re off to the beach, lunch, or simply to lounge around the house.” — GP
goop LabelSwim Suite$495.00"I love that you can experiment with mixing and matching the three individual pieces into various silhouettes." - GP
goop LabelDeedee Kaftan$395.00“The inspiration for this piece was a ’70s photo of a woman posing on a sand dune in a beautiful kaftan—something you might see on Talitha Getty.” - GP
goop LabelLydia Linen Blazer$595.00“Paired with the matching shorts or on its own, I just love the idea of a cool yet elevated white blazer that doesn’t feel at all Miami Vice.” — GP
goop LabelIman Linen Shorts$295.00“Well cut and trend-proof, these classic white shorts are a wardrobe staple that you’ll wear forever.”—GP
goop LabelJordan Elbow Sleeve Tee$145.00“This is the second in a series of tees I wanted to make for our head of content, Elise. We kept the sleeve deliberately relaxed so it doesn’t squeeze the arm but rather skims it in a really flattering way.” — GP
goop LabelEmily Painter Pant$345.00“I love a painter pant, but I’ve never seen one that has a culotte silhouette; these are comfortable, easy, and flattering.” — GP
goop LabelIvy Pique Bib Blouse$375.00“I think blouses are underutilized in the modern woman’s wardrobe: This one is a beautifully made statement piece, great for everything from work meetings to lunches to dates.”—GP
goop LabelAmy Short Pajamas$225.00“Inspired by your boyfriend’s boxers but definitely made for her.” — GP
goop LabelClassic G. Tote$285.00"This fits everything you need (laptops, books, toys, snacks…) for any trip—and it's trimmed in white leather." — GP
goop LabelGardening Apron$125.00“A gardening apron is a strictly utilitarian item, so I wanted our version to look chic and have a flattering, feminine fit.”—GP
goop LabelNoora Sleeveless Ruffle Top$295.00“An all around hard-working piece for elevating denim, blazers, and everything in between.”—GP
goop LabelMelissa Easy Pant$345.00“This army-green is the ultimate neutral—it goes with absolutely everything.“—GP
goop LabelNancy Shirtdress$475.00“Pair it with flip-flops right now, then layer with tights and boots come fall.“—GP
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