goop Label: edition 11. Prints Charming. With the intention of keeping things appropriately laid back, July’s launch includes four easy outfit-makers: The requisite floral dress (we made ours convertible for extra dexterity), stripes done two ways, and a not-too-skimpy short-short to tie it all together.
goop Label - Inspired by the pieces GP has worn, loved, and never been able to replace, each edition of instant closet classics is to be worn in that moment—and kept forever.
Buy Now. Monthly editions are meant for real-time wear—no winter coats in July—and launched in limited, blink-and-you’ll-miss-it runs.
Wear Now. Created in collaboration with some of our most talented friends, every stitch, button, and lapel was fastidiously considered.
Keep Forever. Expertly crafted, hardworking silhouettes (the kind you’ll return to again and again) that stand the test of time—in both quality and aesthetics.
Because less is really more this time of year, we put together a quickie mid-season wardrobe refresh.
— GP
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