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goop x universal standard hero

No matter where you’re headed during the holidays (or for the weekend, for that matter), it’s a scientific fact that you’ll stand a bit taller, laugh a bit louder, and smile a bit wider when you feel good in your clothes. (It’s not scientifically proven, but we’re positive that it helps.) With our goop x Universal Standard collaboration, we set out to create a clean-lined, sophisticated capsule of five classic pieces that feel like they were made just for you—because they were.


We couldn’t be prouder to say, with sizes 00 (4XS) through 40 (4XL), there’s truly something for everyone. Each piece was tailored to someone of your same size, so there’s no sizing up or down to a single fit model. So every notched lapel, every swingy wide leg was engineered to work with the proper proportions. Add in the true-black palette and move-with-you fabrics and you have a collection that is sharp, smart, efficient, and beautiful.

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