About the Brand
Here at goop we believe in making every choice count, which is why we’ve always been outspoken about the toxic ingredients used in personal-care and beauty products (all are effectively unregulated in this country). We’re also passionate about the idea that beauty comes from the inside out. So we create skin care, skin-boosting ingestibles, and body essentials that are all luxurious, high-performance, and clinically proven, using best-in-class ingredients at active levels and enlivening the senses with exquisite textures and beautiful scents. We don’t rest until our products are perfect—safe enough and powerful enough for noticeable results. (All our products are formulated without parabens, petroleum, phthalates, SLS, SLES, PEGs, TEA, DEA, silicones, or artificial dyes or fragrances. And our formulas are not tested on animals.) We hope you love them as much as we do.