About the Brand
There aren’t many brands as honestly sustainable as Aiayu. Aiayu means ‘soul’ in Bolivian dialect—and it was in Bolivia where the textiles line all began—after its founders discovered hills of llamas, or “the fibers closest to the sky.” Designed in Denmark and produced in Bolivia, India, and Nepal, all of the pillows, throws, and so on, champion a timeless Scandinavian sensibility. But what we love even more is that everything is made from the purest natural materials in factories with the highest organic and ethical standards imaginable. Spun from GOTS-certified cottons as well as pesticide- and hormone-free wool and cashmere, each piece is as beautiful as it is responsible, thanks to the integrity of the local artisanal craftsmanship.